Sherlock Holmes is a famous detective which is why I chose to analyse this particular magazine as this character focus's on solving crimes.
The colours that were used were are red white silver and blue. The silver and white go together quite well as they exaggerate each other efficiently and act as an easy way to read both lines. They have highlighted most of the key parts of the cover stories in red such 'Alice in wonderland' and 'free posters' however they highlighted the buzzword 'First Look!' in a yellow box which stands out against all the other colours on the magazine.
The main picture is a mid close up showing Sherlock's shoulders and face. It shows his serious expression his eyes are also fixed in front, acting as a direct mode of address. The same can be said about the smaller picture of the mad hatter who is coming out of the polaroid-esque box that his picture is in. The photos in the bottom of the magazine are all close ups of various characters in various films all held quite nicely inside a length of film reel which makes the genre quite obvious however due to the fact that film reels have become quite outdated this may not be the case much longer.
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